Author / Marketer

Seth Godin

Author of 20+ books including Purple Cow, Linchpin, and The Practice. Known for hard rules that eliminate ambiguity: no meetings, no social media, no TV. Ship your work.

Known For

Ship your workHard rules eliminate gray areasKnow who it's for, ignore everyone else

Canon

1,000 True Fans

Curious

Confidence Comes From Competence and Action, Not Readiness

Canon

Constraints Enable Scaling — Simplicity Over Optionality

Canon

Courage Is a Learnable Skill

Canon

Purple Cow: Creating Memorable Brand Differentiation

Novel

Discipline Over Motivation

Curious

The Hedonic Treadmill — Happiness Returns to Baseline

Canon

The Inner Scorecard

Curious

Micro-Discipline: The Slightly Harder Choice Compounds Into Resilience

Canon

Close Relationships Are the Strongest Predictor of Life Satisfaction

Canon

Satisficing: The Art of Good Enough Decision Making

Canon

Focus Only on What You Can Control

Canon

Sunk Cost Fallacy

Curious

Episodes

#Seth Godin: The Smallest Viable Audience and the Work That Might Not Work [From the Archive]Aug 23, 2026 #The Quitting Expert: Quit NOW Before AI Makes The Choice For You, This Is a Superpower! | Seth GodinAug 10, 2026 ##878: How to Start When You're Stuck, Finish What You Begin, and Stop Waiting for Inspiration — Creative Advice from Elizabeth Gilbert, Seth Godin, Joyce Carol Oates, Anne Lamott and MoreAug 5, 2026 #How to Build a Better Future: 2 Simple Questions That Uplevel Your Life ImmediatelyJul 11, 2026 #377Simple Steps for Getting Unstuck: Do THIS and Change Your LifeMar 12, 2026 #837How to Simplify Your Life in 2026 — New Tips from Derek Sivers, Seth Godin, and Martha BeckNov 26, 2025 #792Seth Godin on Playing the Right Game and Strategy as a SuperpowerJan 29, 2025 ##281 – Seth Godin on Indie Hacking, Doing Hard Things, and Finding Significance in a Changing WorldMay 25, 2023 #The Dance with FearSep 2, 2020 #Quality and QuantityMay 6, 2020 #The Game Theory of CarbonJan 22, 2020 #This Is MarketingSep 4, 2019 #The Connection EconomyJul 10, 2019 #The Regular KindMay 8, 2019 #The Smallest Viable AudienceMar 20, 2019 #Emotional LaborFeb 13, 2019 #Ignore Sunk CostsJan 16, 2019 #Blogs, Platforms, and PermissionNov 28, 2018