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Indie Hackers · March 1, 2023 · 1h 7m

#270 – Exiting for Millions in Under a Year with Shaan Puri and Ben Levy of The Milk Road

Ben Levy, Channing Allen, Courtland Allen, Shaan Puri
Show Notes

Shaan Puri and Ben Levy join Courtland and Channing Allen to discuss building and selling their crypto newsletter The Milk Road for millions in under a year. They share lessons on choosing the right business idea, creative monetization tactics, and growing a newsletter audience. The conversation also touches on Shaan's 'big boy vs small boy' framework for prioritizing high-leverage work over trivial tasks, as well as strategies for making friends as an adult.

This summary was generated from show notes and public descriptions, not from a full transcript review. Details may contain inaccuracies.

Novel

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Big Boy vs. Small Boy Stuff
Shaan Puri shares his framework for distinguishing high-leverage, strategic work from trivial busywork.
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Highlights

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Exiting a Newsletter for Millions in Under a Year
Shaan Puri and Ben Levy built and sold their crypto newsletter The Milk Road for a multi-million dollar exit within a year of starting.
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Creative Monetization as a Competitive Edge
The founders discuss unconventional ways to monetize a newsletter beyond standard ads and sponsorships.
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Growing a Newsletter Brand from Zero
Shaan and Ben explain how they rapidly built The Milk Road's subscriber base from scratch.
ClaudeChatGPTGemini
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Making Friends as an Adult
The conversation shifts to the challenge of building meaningful friendships once you're past college age.
ClaudeChatGPTGemini
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