AI Agents Are Already Changing the Price of Goods

Joe Weisenthal and Tracy Alloway speak with Lindsay Owens of the Groundwork Collaborative about how AI agents are reshaping consumer pricing. Owens explains that while tech companies promise agents will save shoppers money, her research shows some agents serve consumers more expensive items after learning about their financial situations. She also discusses the history of price gouging through data collection and surveillance, as outlined in her new book Gouged: The End of a Fair Price.