Melisa Tokmak, founder and CEO of Netic, joins Elad Gil to discuss how Netic’s autonomous AI platform acts as an intermediary between companies and customers, deploying agents to handle essential services such as emergency home repairs, hospitality, and pet care. Over 70% of Netic’s customers interact first with AI, a figure that reflects the system’s ability to absorb complex, real-world workloads that traditionally required large human support teams. Melisa also explains why she chose to build a scalable product company rather than an AI roll-up, why she believes robotics won’t catch up in these industries soon, and why large frontier AI labs are not competitive threats. The conversation covers private equity’s shift toward requiring measurable AI ROI and Melisa’s optimism about AI’s impact on education.
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Highlights
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Autonomous AI agents handle real-world service requests00:32
Netic's AI agents automatically handle real-world service requests for companies, with over 70% of customers interacting with AI first.