Enshittification

Cory Doctorow explains his theory of enshittification—the process by which online platforms gradually degrade their user experience while extracting maximum value. The discussion traces the three phases: first, platforms treat users well to grow; then they exploit those users to benefit business customers; finally, they exploit business customers too, leaving a broken product. Roman Mars explores how this pattern shows up everywhere from Amazon search results to social media feeds, and what might stop it.